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Goollii2024-01-30 21:10:25
同学您好,
top-down approach, 是从整个宏观经济环境或行业为起点开始分析的。下面是原版书原文:
a top-down approach whereby they (1) gain an understanding of an issuer’s macroeconomic environment, such as prospects for growth in the economy and inflation; (2) analyze the prospects of the industry in which the company operates, based on the expected macroeconomic environment; and (3) determine the prospects for the company given the expected industry and macroeconomic environments
而bottom-up approach,是从单个公司或者公司的一个业务单元开始分析的,可以使用公司历史的数据为基础进行预测,而不是整个宏观经济环境或者行业为出发点。
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关联的这个试题为什么是自下而上啊?这个题目怎么分析的,有什么关键词吗
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同学您好,
对于Candidate B 预测 future net sales对应的描述为:
Industry sales will grow at the same rate as nominal GDP, but Chrome will have a two-percentage-point decline in market share.
这里直接提及了行业将以名义GDP增长,但Chrome公司自己的市场份额会下降2个百分点,所以是自下而上。关键词是chrome,是单个公司预测,不依赖其他。


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